Archive for Communications Network Articles

What’s the Upside of Philanthropic Failure?

Susan Herr | November 21, 2009 | 0 Comments

Pittsburgh Foundation President Grant Oliphant speaks to Susan Herr, president of PhilanthroMedia and a regular contributor to the Communications Network about what foundations lose when they fail to share the tough lessons learned in their philanthropic efforts.

Running time of this episode is 30 minutes. To view selected sections, use the guide below to fast forward [...]

User-Generated Content Pointing the Way

Susan Herr | September 11, 2009 | 0 Comments

Does your website possess a seemingly insatiable demand for new content? Ever wonder if all the hype about Web 2.0 and “user-generated content” might ever lighten that feeding burden?  Or, if despite all your effort producing “objective” content about the foundation’s work, your grantees might not illuminate its value, in their own words, better than [...]

Communicating Hope in 2.0

Susan Herr | August 19, 2009 | 0 Comments

In these tough times, promoting a message of hope can be a hard sell. But for the Skillman Foundation, which has worked to promote healthy schools, communities and opportunities in Detroit for nearly half a century, video is becoming an increasingly important tool to help the foundation present stories about the Motor City’s deep resilience.
Click [...]

Replacing Reports With Online Tools

Susan Herr | August 19, 2009 | 0 Comments

It is increasingly hard in today’s world to get people’s attention — especially if what you say runs longer than 140 characters. So how can foundations engage audiences with detailed research and other information that could actually influence how and what they do?
That’s a question The Wallace Foundation regularly deals with as it disseminates knowledge [...]

Somehow, It All Adds Up

Susan Herr | July 1, 2009 | 0 Comments

Here at Pm, we’re lucky enough to have clients who teach us as much as we teach them. Here’s Bruce Trachtenberg, head of the Communications Network (our newest client), with some pretty interesting thoughts on Twitter:
“Personally and professionally, I’m rarely at a loss for words.  In fact, since becoming a regular user of Twitter, the [...]